Logan Nagel

Real estate development and PropTech analyst, journalist and business developer. Ex-Propmodo; drawing on a background in multifamily investment and brokerage. Passionate about biodiversity, better urban planning, and spaces with soul. Catch me in the Sonoran Desert.

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About

I'm Logan, a veteran real estate analyst, built environment innovation writer, and content marketer. My mission is to add expertise, understanding, and thorough analysis to a business oversaturated with unhelpful, empty hype content.I started my career in multifamily real estate: Investment roles with J.P. Morgan and several smaller developers, as well as time spent in brokerage with Cushman & Wakefield.In 2018 I pivoted to PropTech marketing and research as Propmodo's head of research. I subsequently led marketing for Bullpen, the top staffing platform for commercial real estate firms. Other clients include a huge range of PropTech businesses from pre-seed to Series C: Tenant experience, smart home automation, investment platforms, and beyond. I've also worked with leading brokers at firms like Walker & Dunlop and Institutional Property Advisors.

What I Do

  • Real estate development support.
    Scouting and researching multifamily and mixed-use development opportunities is my earliest skill-set.

  • Fractional BD and content marketing leadership.
    I help built environment brands become category leaders by establishing winning teams, campaigns, and content funnels.

  • Journalism: property innovation, geography, and beyond.
    I'm passionate about built environment storytelling, and sometimes the best way to share a good story is to tell it myself.

  • Pro bono marketing and media guidance for high-potential pre-seed/seed-stage PropTechs.
    I periodically provide content marketing advisory for PropTech firms with compelling products. Bonus points if you're involved in sustainability, biodiversity, place-making, or housing affordability. If that sounds like you, let's chat.

Writing

My journalistic writing focuses on built environment innovation, commercial real estate, economics, urban planning, and geography. Here are a few examples.

Get in touch

Let's talk about what you're working on.

© 2023 Logan Nagel